The release date for the English version of 'Drive: The Surprising Truth About What Motivates Us' by
Daniel H. Pink is Dec 2009. If you enjoy this novel, it is available for buy as a paperback from Barnes & Noble or Indigo, as an ebook on the Amazon Kindle store, or as an audiobook on Audible.
The New York Times bestseller that challenges readers' preconceived notions about motivation
The majority of people think that using incentives like money—the "carrot and stick" approach—is the most effective method to motivate. Daniel H. Pink, author of To Sell Is Human: The Surprising Truth About Motivating Others, argues that's a mistake. He makes the compelling case in this thought-provoking and compelling new book that the fundamental human need to take charge of our lives, to learn and grow, and to do better for both ourselves and the world around us is the key to excellent performance and pleasure at work, school, and home.
Pink reveals the discrepancy between scientific knowledge and corporate practices, citing forty years of study on human motivation. This mismatch has an impact on many facets of life. In a novel book that will alter our understanding of motivation and fundamentally alter our way of life, he explores the three components of real motivation—autonomy, mastery, and purpose—and provides astute and unexpected methods for putting these into practice.