Extreme Ownership: How U.S. Navy SEALs Lead and Win

New York Times bestseller number one Delivered to the bloodiest battleground in Iraq, Jocko Willink and Leif Babin's SEAL task team encountered an almost insurmountable challenge in aiding American troops to retake Ramadi, a city considered "all but lost." In gripping firsthand accounts of heroism, tragic loss, and hard-won victories in SEAL Team Three’s Task Unit Bruiser, they learned that leadership―at every level―is the most important factor in whether a team succeeds or fails.After their deployment, Willink and Babin established SEAL leadership training, which aided in shaping the leadership of the next generation of SEAL members. After departing the SEAL Teams, they launched Echelon Front, a company that teaches these same leadership principles to businesses and organizations. From promising startups to Fortune 500 companies, Babin and Willink have helped scores of clients across a broad range of industries build their own high-performance teams and dominate their battlefields. Now, detailing the mind-set and principles that enable SEAL units to accomplish the most difficult missions in combat, Extreme Ownership shows how to apply them to any team, family or organization. Each chapter focuses on a specific topic such as Cover and Move, Decentralized Command, and Leading Up the Chain, explaining what they are, why they are important, and how to implement them in any leadership environment. A compelling narrative with powerful instruction and direct application, Extreme Ownership revolutionizes business management and challenges leaders everywhere to fulfill their ultimate lead and win.