Founders at Work: Stories of Startups' Early Days

Founders at Work uses in-depth, sometimes painful, sometimes amusing, and always inspirational interviews to tell the story of the early battles for independence and acceptance faced by many of the titans of contemporary technology. The same readership that loves reading about the Google founders in PEOPLE magazine will find them interesting as human-interest tales. Because these tales center on the early going, when the founders were still relatively young and inexperienced, they are very fascinating. The majority of readers only know startup entrepreneurs as self-assured billionaires. They are more approachable and simpler for the reader to relate to since they are inexperienced people learning their way via trial and mistake.