The Personal MBA: Master the Art of Business

It is almost hard to justify the high cost of an MBA, no matter how well the economy is doing. Even prestigious universities like Wharton and Harvard provide antiquated, assembly-line curricula that focus more on pointless financial models and PowerPoint presentations than the actual operations of running a real company. By forgoing B-school entirely, you may save hundreds of thousands of dollars and get superior outcomes.

PersonalMBA.com was established by Josh Kaufman as a rival to the business school scam. Hundreds of thousands of people have been exposed to the greatest business books and ideas via his blog. Now, in one extensive book, he covers the fundamentals of systems design, productivity, operations, marketing, sales, negotiation, and entrepreneurship. The Personal MBA condenses the most important business concepts into clear, easily remembered mental models that can be used to solve problems in the real world.

The Personal MBA clarifies ideas like

* The Iron Law of the Why: How to locate sizable, hungry markets; * Why every firm is constrained by the size and caliber of the market it seeks to service; Just two of the twelve ways you may provide value for your clients are the twelve forms of products and services. * The Pricing Uncertainty Every pricing is negotiable. The greatest method to significantly boost profitability is to raise your prices—that is, assuming you can sustain the amount you're asking. Four Ways to Boost There are only four strategies to increase revenue for a firm. Are you aware of their identity?

Genuine leaders don't come from business schools; instead, they create themselves by pursuing the education, training, and experience necessary for success. After reading this book, you will understand the concepts that most business professionals must learn via a lifetime of trial and error.